RHotel

RHotel brand identity

One mark, two colours, two typefaces. Everything that carries the RHotel name — site, app, proposals, invoices — is built from this page.

The mark

The mark is one room tile from the live rooms board, holding the door symbol the way an architect draws it on a plan: wall, open leaf, swing. The amber dot is the room's status light — the first thing the front desk sees in the system. The door is open because a hotel welcomes, and because the system sees every room.

RHotelRHotelOn night
RHotelRHotelOn marble

Clear space

Keep at least a third of the mark's width clear around it, and never place it on a busy photo. Minimum size: 16 px as an icon, 24 px next to the name.

Colours

One colour carries the identity and one colour lights up. The rest is paper and ink.

Night Indigo#1C2B5A
Primary: dark backgrounds, buttons, coloured headings
Lantern#E0A232
One light only: the status dot in the mark, focus, the badge
Marble#F7F5F0
Paper: the background of every light page
Zamzam#1E7F7A
Connected and compliant: “online”, “valid”
Ink#171C2B
Body text
Ink 2#515B6E
Secondary text and captions
Line#DDD9CF
Borders and dividers
Alert#B42318
Errors and danger only

Room status colours

They come from the product and are never decorative.

VacantOccupiedNeeds cleaningDo not disturbOffline

Typography

Two clearly different faces: Readex Pro, wide and geometric, for headings, big numbers and the name; IBM Plex Sans Arabic for reading and the interface. Both are open (OFL) and self-hosted — no external requests.

One Saudi platform for the hotel and its smart rooms
Readex Pro 600 — headings

Front desk, accounting, housekeeping and the restaurant in one system — Arabic first, with a complete English version one click away.

IBM Plex Sans 400 — body

Voice

  • We write the way we talk to a hotel manager: short sentences, direct verbs, real numbers.
  • The product's own words, consistently: guest, front desk, maintenance ticket.
  • We never promise what the system doesn't do: every picture on the site is a real screenshot.

Do

  • Use the mark in its two colourways only: night on marble, marble on night.
  • Make Lantern a point in the design, never an area.
  • Write the name as “RHotel” — capital R and H — beside the mark or alone.

Don't

  • Don't rotate, stretch, shade or gradient the mark.
  • Don't transliterate the name in official material.
  • Don't use red except for danger, or Zamzam green except for connected/compliant.

In the app

The sign-in screen, the browser icon and the header badge use the same mark; the hotel's own logo sits beside it, never instead of it.